whale

What Is The Definition of a Casino Whale?

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What Is The Definition of a Casino Whale?In the glamorous world of casinos, there exists a unique and mysterious figure known as the “casino whale.” This enigmatic character is not a marine creature, but rather a high-stakes gambler who frequents the lavish settings of casinos, leaving an indelible mark on the gambling industry. In this article, we delve into the depths of the casino realm to unravel the definition, characteristics, and impact of a casino whale.

Understanding the Terminology:

The term “whale” in the context of casinos might initially conjure images of majestic marine mammals. However, in the casino lexicon, a whale is a colloquial term used to describe an exceptionally wealthy and high-rolling gambler. These individuals are not mere patrons; they are the high-stakes players who wager staggering amounts of money, often far surpassing the financial capacities of the average casino-goer.

1) Distinctive Characteristics of a Casino Whale:

High Financial Capacity:
Casino whales are distinguished by their immense financial resources such a Allan Erlick ‘The Mattress King’ seen on the TV documentary Gambling In Las Vegas presented by Louis Theroux. These players have the means to place bets that can make or break a casino’s day. The term “whale” itself implies a level of financial capability that allows these individuals to navigate the ocean of high-stakes gambling without fear of drowning.

2) Exclusive Treatment:
Casinos treat whales with a level of exclusivity that matches their financial stature. VIP lounges, private gaming rooms, and personalized services are just a few of the perks bestowed upon these high-rolling players. The goal is not only to cater to their gambling preferences but also to create an environment that ensures their continued patronage.

3) Risk Appetite:
Unlike the average gambler who may approach the casino floor with caution, whales are known for their high-risk appetite. The thrill of placing enormous bets and the potential for significant wins drive these individuals to seek out the most exclusive and high-stakes games.

Impact on Casinos:

1) Revenue Boost:
Casino whales can single-handedly influence a casino’s revenue stream. Their substantial wagers contribute significantly to the overall income of the establishment. In many cases, the presence of a whale can turn a slow day into a lucrative one for the casino.

2) Compensation and Incentives:
To retain the loyalty of these high-stakes players, casinos offer lucrative incentives and compensation packages. Complimentary accommodations, fine dining experiences, luxury transportation, and even personalized gifts are common offerings to keep whales coming back for more.

3) Vulnerability to Swings:
While the presence of whales can be a boon to casinos, it also exposes them to financial volatility. The outcome of a few high-stakes bets can significantly impact the casino’s profitability, making them vulnerable to the unpredictable nature of high-roller gambling.

Conclusion:

In the intricate tapestry of the casino world, the casino whale stands out as a fascinating and influential player. Defined by immense financial capacity, a penchant for high-risk gambling, and a taste for exclusive treatment, these individuals leave an indelible mark on the industry. Casinos, in turn, court these high-rolling players with personalized services and incentives, recognizing the symbiotic relationship that exists between them. The casino whale remains a captivating figure, contributing to the allure and excitement of the gambling realm.

Photo: Freepik

How Do Casinos Attract High-Roller Gamblers (Whales)?

Image by macrovector_official on FreepikHow Do Casinos Attract High-Roller Gamblers (Whales)? Casinos employ various strategies to attract high-roller gamblers, often referred to as “whales,” who are known for their substantial gambling budgets. Here are some common tactics:

1) VIP Treatment:

Exclusive Access: Casinos offer VIP lounges, private gaming rooms, and exclusive areas for high-rollers.
Personalized Services: Providing dedicated hosts, private concierge services, and personalized attention to meet the specific needs of high-rollers.
Luxurious Accommodations:

2) Complimentary Suites:

Offering free or heavily discounted luxury suites and accommodations for high-rollers.
Limousine Services: Providing chauffeured transportation in luxury vehicles.
Fine Dining and Entertainment:

3) Gourmet Dining:

Complimentary access to high-end restaurants with fine dining experiences.
Show Tickets: Offering free or discounted tickets to popular shows, concerts, and entertainment events.
Comp Programs:

4) Complimentary Perks:

Providing complimentary meals, drinks, and other perks to high-rollers.
Cashback and Rebates: Offering cashback incentives, rebates on losses, or other financial incentives.
Exclusive Events:

5) Invitations to Special Events:

Extending invitations to exclusive parties, events, and tournaments.
Celebrity Interaction: Providing opportunities for high-rollers to interact with celebrities and public figures.

6) Private Jet Services:

Arranging private jet transportation for high-rollers to and from the casino.

7) High Betting Limits:

Offering high betting limits on casino games to accommodate the substantial wagers of high-rollers.
Regarding brokers who cater to high-rollers in Las Vegas, specific information about individual brokers may not be readily available to the public. Brokers who work with high-rollers often maintain a level of discretion and confidentiality. If you are interested in such services, it is recommended to contact reputable casinos directly or engage with industry professionals who specialize in VIP client services within the gaming and hospitality sector.

Keep in mind that the information available about specific brokers and their clientele may be limited due to privacy concerns and the confidential nature of high-roller relationships in the casino industry.

Photo: Freepik

4 Main Protagonists in Louis Theroux’s Gambling In Las Vegas (Including ‘The Mattress King’)

Image by Freepik4 Main Protagonists in Louis Theroux's Gambling In Las Vegas (Including 'The Mattress King')One of my favourite gambling documentaries has to be Louis Theroux’s Gambling In Las Vegas which aired back in 2007 on BBC 2. After all these years later (17 years), I can still remember this crazy cast of gamblers and their stories. Presented by Theroux he heads to the Las Vegas Hilton to reveal the world behind the myths of casino culture. Directed by Stuart Cabb, it also stars Richard Wilk, the ‘Whale Hunter who had clients commit suicide over gambling losses’ tempting The Mattress King to gamble hell-and-all cash.

This episode had a run time of 60 minutes and well received by viewers and critics alike.

Let’s reminisce about a few of these infamous gamblers which include:

1) Allan Erlick ‘The Mattress King’:

Allan ‘The Mattress King‘ is a high-roller gambler (a whale) who enjoys a gamble at Las Vegas. He’s seen sitting at the roulette table winning $50,000. Louis asked: ‘You’re winning money, why not stop now?’ Allan replies with a smile: ‘Gamblers never stop.’ You just knew it was going to take a downward trajectory from there. Allan, from Toronto, Canada is a high-roller on a mission to bet big. He gets the best suite in the Hilton free of charge (the most expensive room he ever stayed). As his friend Richard Wilk’s says: ‘This is your home for three days!’ He has his own butler, too. Allan says: ‘I could go to any hotel but I go where Rich goes. We’re friends first, business later. We’ve had one argument in 10 years! He works for the casino but he’s rooting for me to win.’ Louis says: Vegas, they didn’t build this place on winners!’  The next morning Allan was ready to roll to the sound track of Elvis Presley ‘It’s Now or Never’. Playing roulette, Allan couldn’t find a winner. he was risking $4K a spin. Louis asks: ‘Is there any technique to where you are putting the chips?’ Allan says: ‘I’m just picking what I feel. I’ve been gambling since I was 16. My wife doesn’t like me gambling. It’s not a good thing.’  On the second day Allan was losing heavily after losing $80K on the slots.  Alan says: ‘Who is counting? It’s a gambler’s problem, knowing when to quit!’

2) Martha ‘Gambling Her Son’s Inheritance’:

Martha, a heavy smoker in her 80s, has been a regular at the casino for over 7 years and lost over $4M. The casino even paid for the memorial service of her late husband (Sam). ‘It was so beautiful. It  didn’t cost me one penny!’ She sits at the slots playing with a smile on her face and without a care in the world. However, he long-suffering son (Seth) (clearly in a no-win situation) says he doesn’t mind his mother gambling away his inheritance.  She says: ‘Whatever is left he can have.’  I’m sure Sigmund Freud would be able to explain this family dynamic. Casino man Tommy Brown looks after Martha Ogman, a retired doctor, who plays high-limit slots. Tommy said: She’s our number one guest, a beautiful woman.’ Martha says: ‘This is my second home!’ What’s more surprising (or not) is that she’s been going to the casino for the last 10 year, every day.  Tommy say: ‘We value her! It’s a place of enjoyment. We don’t want you to lose your house.’  The next day Louis joins Martha to play the slots. He asks: ‘Is there any skill involved?’  She answers: ‘No!’ Louis asks if Martha is addicted to gambling. She says: ‘I’ve never been addicted to anything in my life. Why would I stop, I’m enjoying myself?’ Louis asks: ‘Are you going to run out of money? ‘ She replies: ‘No.’ Martha said: ‘My husband and son never tell me what to do. I do what I think is right.’ ‘If there’s nothing left, there’s nothing left.’

3) Richard Wilk: ‘Whale Hunter!’:

The man who brings the biggest gamblers into the casino and make sure they keep gambling. Supposedly, one of his closest friends Allan Erlick ‘The Mattress Man’ is in his sights. Wilk’s calls him ‘The Mattress King’ because he owns one of the biggest mattress businesses in Canada. Wilk’s says: He’s a friend, high-roller and the godfather to my little girl!’ (I wonder what he does to his enemies!).  Allan truly is a lamb to the slaughter. When talking about Allan losing an estimated $160K he says: ‘Who am I to tell people what to do with their money?’

4) John Rominelli & Tim Nordahl: ‘Salesmen On A 3-Day Blitz’:

I’m not sure which is John or Tim, but the one with the beard looks quite smug telling Louis he is up ’10G’, while detailing that his friend over the year is down $160,000. Which he says, smiling: ‘It’s not true! He’s full of it! I’m not in the hole at all.’ I must admit I love these two gamblers. You just know something is going to go tragically wrong after the ’10G’ man says: I try to play as consistently as possible.’   I can’t help smile at the two friends who keep laughing at each other and almost insisting each is a big-time loser. Louis asks: ‘Will you be doing any gambling tonight?’ The smug bearded man replied: ‘Absolutely.’ Laughing, he says: ‘Isn’t that why people come to Vegas?’   Later that evening Louis met up with the pair who had been on The Strip. It had been 24-hours since he last talked to them. Louis asks: ‘What happened?’ The bearded bloke, looking half stressed if not nervous said: ‘I’m down 14 or 15K, plush the ’10G’ I won!’ Louis says: ‘So, you’re down $24k.’ The bloke replies: ‘It sucks!’ He smiles as Louis asks: ‘Have you been having a wonderful time?’  He carries on gambling, with his friend smiling in the background, saying he is going to teach Louis how to win. (You can tell this is1n’t going to end well). Chewing gum, John an extrovert gambler says: ‘I’m not a quitter.’  Playing roulette with Louis (who was winning) John continued to lose. He says: ‘This is unbelievable. I haven’t won a hand in half an hour.’  John walks away from the table a dejected figure clearly stressed out. Tim bets $400 on a hand and wins. ‘That’s how you do it, man.’ We see the camera zoom to John at another table shaking his head after losing more cash. He comes back to the table to see how Louis is doing. Louis asks: ‘How you doing?’ John replies: ‘Forget about me.’ John’s losing streak continued. To be fair, I felt sorry for John. Tim says: ‘Don’t be negative.’ In the background we hear the familiar sound of Elvis It’s Now or Never. With John chasing his losses Louis finished the evening with one last big bet. He won! Tim said he lost $4K. ‘Only bet what you can afford to lose.’ He points to John in the distance laughing, he says: ‘That’s what you don’t want to do!’ Louis asks John: ‘How you doing?’ He replies: ‘Horribly.’ Tim starts sing: ‘You gotta know when to hold’em, you gotta know when to fold’em, know when to walk away, know when to run.’ It’s truly a scene of desperation.

Excellent TV.

Photo: Freepik

Can You Remember Allan Erlick Gambling In Las Vegas? (The Mattress Man)

Image by FreepikThe Mattress Man Allan Erlick on Louis Theroux Gambling In Las VegasWhatever happened to Allan Erlick AKA ‘The Mattress King’ who was a high-roller gambler in Las Vegas in Louis Theroux’s Gambling In Las Vegas? I’m pretty sure it was originally broadcast in 2007 on BBC 2. With a run time of 60 minutes, we saw a selection of gamblers in a TV programme that captured the fascination of many viewers which at times seemed surreal.

Allan Erlick was a Canadian businessman who sold mattresses for a living and fondly known on the show as ‘The Mattress Man’. He was known as a whale, a term given to gamblers who seemingly have no limits on the money they spend. The Mattress Man was given a executive penthouse for free by the casino, everything complimentary. However, there was a price to be paid and that was his commitment to splash the cash and gamble like money (his money) was going out of fashion.

At one point we saw Allan playing two slot machine at once. Some of these machines cost $5,000 a spin. He couldn’t find a winner for love nor money. Later, he played blackjack and was losing money hand over fist. To make it worse, Louis Theroux couldn’t stop winning. The only difference was that he was betting small stakes compare to The Mattress Man who said he didn’t mind losing $250,000 a day. I hate to imagine what he lost by the end of his ‘vacation’. He left the way he had come in a free limousine but looking like he’d had the stuffing kicked out of him. Not quite as plump as one of his mattresses.

It was said that The Mattress King went on to sell his company. Some suggested this may be down to gambling losses. Other comments online said they had seen him as an Uber driver. Whether this is true or not we can only imagine. However, the story of all main characters on Gambling In Las Vegas was one of loss. Each and every player, bar Louis Theroux, lost their shirt (or blouse).

Most didn’t look that worried about their losses.

I guess that’s what happens when you get used to losing cash.

Photo: Freepik

*That isn’t a photo of Allan on this mattress

Riding High in Vegas: Exploring the World of High Roller Gamblers and their Lavish Freebies

whale high roller gambler in las vegasIn the glitzy realm of Las Vegas, where extravagance knows no bounds, a select group of elite gamblers is known to dominate the casino floors—the whales. These high rollers, often individuals with significant financial prowess, are lured by the thrill of high-stakes gambling, and in return, they are showered with an array of lavish freebies and perks that go beyond the imagination of the average visitor.

1) Defining the Whales:

The term “whale” in the casino industry refers to a high roller gambler who consistently wagers substantial sums of money. These individuals are not merely testing their luck at the slot machines or trying their hand at blackjack for entertainment; they are serious players with significant financial means. Casinos actively court these whales, recognizing the potential for enormous profits from their substantial bets.

2) Exclusive Accommodations:

One of the most coveted perks for high rollers is the opportunity to stay in exclusive, opulent suites that are beyond the reach of the average guest. Many high-end resorts and casinos in Las Vegas boast luxurious penthouses and villas with stunning views, private pools, and personalized concierge services. These accommodations provide a sanctuary of comfort and extravagance, creating an immersive experience for the discerning tastes of the whales.

3) Personalized Services:

High rollers are not just patrons; they are VIPs deserving of white-glove treatment. Casinos go to great lengths to provide personalized services to their esteemed guests, from dedicated hosts and private transportation to expedited check-ins and access to exclusive lounges. The goal is to ensure that every aspect of the high roller’s stay is tailored to their preferences, enhancing their overall gaming experience.

4) Gourmet Dining Experiences:

Whales are accustomed to a lifestyle of luxury, and Las Vegas casinos spare no expense when it comes to offering them gourmet dining experiences. High rollers often enjoy complimentary meals at the finest restaurants within the casino resorts, with menus curated by renowned chefs. From intimate private dinners to exclusive chef’s tables, these culinary experiences are designed to satisfy the most refined palates.

5) Front-Row Entertainment:

Beyond the casino floor, high rollers are treated to front-row seats at some of the most spectacular entertainment shows in Las Vegas. Whether it’s a world-class concert, a mesmerizing magic performance, or a dazzling theatrical production, whales can expect VIP access and premium seating. The goal is to provide an all-encompassing entertainment package that complements their high-stakes gaming activities.

6) Private Jet Travel:

For the most esteemed high rollers, the perks extend beyond the casino resort itself. Some casinos offer private jet transportation to whisk their VIP guests directly to Las Vegas, ensuring a seamless and luxurious travel experience. This level of exclusivity adds an extra layer of convenience and glamour to the high roller’s journey.

7) Cashback and Comps:

The allure of high-stakes gambling is not without its tangible rewards. Whales often enjoy lucrative cashback incentives and complimentary perks, known as comps, based on their level of play. These can range from free hotel stays and meals to exclusive event invitations and access to high-limit gaming areas. The more a high roller wagers, the more extensive and valuable these complimentary offerings become.

In conclusion, the world of high roller gambling in Las Vegas is a realm of excess and indulgence. The lavish freebies and perks provided to whales extend far beyond the traditional rewards offered to the average visitor. Casinos spare no expense in catering to the whims and desires of their elite patrons, creating an unforgettable experience that transcends the ordinary. For the high rollers, a visit to Las Vegas is not just a gamble; it’s a journey into a realm where the stakes are high, and the rewards are nothing short of extraordinary.

Photo: Pixabay (free)